January  2020 51
全球化時代下華人社會的傳播理論建構與實務發展
Development of Communication Theories and Practices in Chinese Societies in the Age of Globalization
寫在卷首
Editor's Notes
全球化時代下華人社會的傳播理論建構與實務發展 / 黃懿慧
Development of Communication Theories and Practices in Chinese Societies in the Age of Globalization / Yi-Hui Christine HUANG
V
學術對談
Dialogue
媒介傳播學的理論化:理論建構與發展—— 對話帕梅拉.休梅克
Theorization, Theoretical Building and Development—Dialogue with Pamela J. Shoemaker
/ 帕梅拉.休梅克、黃煜、韓綱  Pamela J. SHOEMAKER, Yu HUANG, Gang HAN

1
研究論文
Research Articles
談論癌症這回事!探討病患與家庭照顧者之間的溝通
Talk about Cancer! Exploring Communication between Patients and Family Caregivers
/ 盧鴻毅、林書帆、黃建勳、李修慧(釋普安)、馬立君  Hung Yi LU, Shu Fan LIN, Chien Hsun HUANG, Hsiu Hui LEE (Pu Ann Bhikkhuni), Li Chun MA
關鍵詞:癌症、傳播隱私管理、家庭溝通模式、主題迴避

Keywords:cancer, communication privacy management, family communication patterns, topic avoidance
31
在地「連結」:模式節目引入階段的權力博弈—— 基於燦星製作的田野調研
A “Connectivity” View on the Localization: The Power Game in the Introduction of the TV Format
/ 戴穎潔  Yingjie DAI
關鍵詞:模式、引入、權力、全球、地方

Keywords:TV formats, introduction, power, global, local
75
與父權「遊戲」:大陸女性「金屬黨」的聆聽與認同
Mosh with Patriarchy: The Listening and Identity of the Female Metalheads in Mainland China
/ 劉暢之  Changzhi LIU
關鍵詞:金屬樂、金屬樂迷、性別、認同、風格

Keywords:heavy metal, metalhead, gender, identity, style
107
負面競選廣告設計之效果:議題/形象訴求、醜化對手之照片或漫畫與色調運用
Design Efficiency in Negative Campaign Advertisements: Issue/Image Appeals, Unflattering Opponent Photographs or Caricatures, and Color Usage
/ 周軒逸、江彥廷  Hsuan-Yi CHOU, Yen-Ting CHIANG
關鍵詞:負面競選廣告、議題/形象訴求、醜化之對手照片或漫畫、廣告色調、解釋水平理論

Keywords:negative campaign advertisements, issue/image appeals, unflattering opponent photographs or caricatures, color usage, construal level theory
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No.53  2020 July
No.52  2020 April
No.51  2020 January
No.50  2019 October
No.49  2019 July
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